Eva's Joy

Social Media Management, Production, Branding, Web Development

OVERVIEW

Eva’s Joy, a U.S.-based brand founded in 2024 under American Cosma LLC in Ohio, is dedicated to uplifting everyday self-care through handcrafted, spa-inspired products. Known for its vibrant, joyful spirit, Eva’s Joy offers a curated line of vegan, cruelty-free, and paraben-free products including exfoliating mineral salts, sugar scrubs, and rich body creams, all designed to turn daily routines into indulgent rituals.

As the creative agency, we delivered a comprehensive brand experience encompassing full branding, website development, social media management, content production, and visual design. Our goal was to amplify the brand’s unique personality and wellness ethos while establishing a compelling and cohesive digital presence. The result is a brand that not only communicates joy but invites consumers into a lifestyle of mindful self-care and luxury.

Logo Creation

Posters & Brochures

Designs

Website

CHALLENGES

The challenge was to capture the brand’s essence of joy, creativity, and authenticity across multiple platforms. We needed to develop a cohesive identity that resonated with Eva’s target audience while making the brand stand out in a competitive market. The website and social media needed to reflect the brand’s cheerful, handmade products and ensure an engaging, user-friendly experience.

APPROACH

We developed a cohesive branding strategy for Eva’s Joy, starting with a vibrant logo, color palette, and typography that reflected the brand’s joyful, handcrafted nature. For social media, we created engaging content that told the brand’s story and showcased its products through high-quality visuals, reels, and behind-the-scenes moments. Our production team captured stunning product photography and video to highlight Eva’s Joy’s uniqueness. Additionally, we designed a user-friendly, visually appealing e-commerce website and produced consistent digital assets, including banners and packaging, ensuring a unified and welcoming online presence across all platforms.

THE RESULT

Eva’s Joy successfully established a strong and recognizable brand identity. With a seamless blend of thoughtful branding, consistent social media engagement, high-quality production, and a functional, visually appealing website, the brand saw an increase in online engagement, website traffic, and sales. The holistic approach helped create a positive and lasting impact, allowing Eva’s Joy to connect with its audience in a meaningful way.